Translating Customer Needs into Projects: Tips for Marketing Consultants
More than ever before, companies are hiring marketing consulting businesses with one important criterion in mind: “How can this marketing consultant help me get the most out of my marketing...
View ArticleGot Marketing Clients? You Need Project Agreements
Before beginning work on any consulting engagement, it’s a good idea for marketing consultants to protect their business and reduce their liability by getting their client’s signature on a...
View ArticleProject Timelines for Marketing Engagements: Keep It Realistic
As a marketing consultant, you know that timing is everything. To keep your consulting engagements on track, you need a good project management strategy centered around a solid project timeline. But as...
View ArticleReduce the Risk of Working With Subcontracted Marketing Consultants
For some projects, a marketing consultant may need outside expertise or just an extra hand to get the job done. For engagements like these, hiring a subcontracted marketing consultant to assist with...
View ArticleStaying Ahead of Marketing Project Scope Creep
When marketing consultants are hired for a project, it’s common for both the consultant and client to come up with new ideas along the way. But beware of “scope creep”: those little changes to the...
View ArticleManaging Marketing Clients’ Expectations: It’s About Trust
Working as a marketing consultant is as much about finessing the client relationship as it is about developing effective marketing campaigns. Your business’s survival depends on customer satisfaction,...
View ArticleLessons Learned: Building on Success with Marketing Post-Project Reviews
In business as in life, learning from our mistakes and successes is the best way to improve. As marketing consultants, the most informative feedback comes from our clients. That’s why formal project...
View ArticleCommon Questions Marketing Consultants Have About Errors And Omissions Insurance
In the business of marketing consulting, some days the old saying, “what can go wrong, will go wrong,” holds true. While most engagements go according to plan, those that don’t can result in a...
View ArticleCommon Questions Marketing Consultants Have About Errors And Omissions Insurance
In the business of marketing consulting, some days the old saying, “what can go wrong, will go wrong,” holds true. While most engagements go according to plan, those that don’t can result in a...
View ArticleClik here to view.
Got Marketing Clients? You Need Project Agreements
Before beginning work on any consulting engagement, it’s a good idea for marketing consultants to protect their business and reduce their liability by getting their client’s signature on a...
View ArticleClik here to view.
Project Timelines for Marketing Engagements: Keep It Realistic
As a marketing consultant, you know that timing is everything. To keep your consulting engagements on track, you need a good project management strategy centered around a solid project timeline. But as...
View ArticleClik here to view.
Reduce the Risk of Working With Subcontracted Marketing Consultants
For some projects, a marketing consultant may need outside expertise or just an extra hand to get the job done. For engagements like these, hiring a subcontracted marketing consultant to assist with...
View ArticleClik here to view.
Staying Ahead of Marketing Project Scope Creep
When marketing consultants are hired for a project, it’s common for both the consultant and client to come up with new ideas along the way. But beware of “scope creep”: those little changes to the...
View ArticleClik here to view.
Managing Marketing Clients’ Expectations: It’s About Trust
Working as a marketing consultant is as much about finessing the client relationship as it is about developing effective marketing campaigns. Your business’s survival depends on customer satisfaction,...
View ArticleClik here to view.
Lessons Learned: Building on Success with Marketing Post-Project Reviews
In business as in life, learning from our mistakes and successes is the best way to improve. As marketing consultants, the most informative feedback comes from our clients. That’s why formal project...
View ArticleGot Marketing Clients? You Need Project Agreements
Before beginning work on any consulting engagement, it’s a good idea for marketing consultants to protect their business and reduce their liability by getting their client’s signature on a...
View ArticleProject Timelines for Marketing Engagements: Keep It Realistic
As a marketing consultant, you know that timing is everything. To keep your consulting engagements on track, you need a good project management strategy centered around a solid project timeline. But as...
View ArticleReduce the Risk of Working With Subcontracted Marketing Consultants
For some projects, a marketing consultant may need outside expertise or just an extra hand to get the job done. For engagements like these, hiring a subcontracted marketing consultant to assist with...
View ArticleStaying Ahead of Marketing Project Scope Creep
When marketing consultants are hired for a project, it’s common for both the consultant and client to come up with new ideas along the way. But beware of “scope creep”: those little changes to the...
View ArticleManaging Marketing Clients’ Expectations: It’s About Trust
Working as a marketing consultant is as much about finessing the client relationship as it is about developing effective marketing campaigns. Your business’s survival depends on customer satisfaction,...
View Article